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Home » Brand » Little Tree
For over 70 years, Little Trees has been synonymous with high-quality car air fresheners. Founded by Julius Sämann in 1952, the brand has become a global symbol of freshness and quality, appearing in countless movies and television shows.
Julius Sämann, a milk truck driver in northern New York, was inspired to create the first car air freshener after a customer complained about the smell of spilled milk. Combining exceptional fragrances with specialized blotter material, he invented a product that would revolutionize the industry. The iconic tree-shaped design was a tribute to his years extracting aromatic oils in Canada’s pine forests.
Julius Sämann was passionate about the quality of his products. He insisted on rigorous testing and quality control procedures to ensure they met his high standards for fragrance, strength, and longevity. This commitment to excellence has been upheld by Car-Freshner Corporation, the company behind the Little Trees brand, which remains dedicated to producing high-quality, long-lasting, and affordable products that provide the best fragrance experience possible.
From the initial Royal Pine, Spice, and Bouquet fragrances to the expanded range of Caribbean Colada, Vanillaroma, New Car Scent, and Black Ice, Little Trees has consistently delivered a diverse selection of air freshening solutions. The product line has grown to include Vent Liquid, Vent Wrap, Spray, and Fiber Can, offering a choice in style while maintaining the great fragrance that consumers know and love.
Little Trees has gained a strong international following, with its products flying off shelves across the globe. The brand’s reputation for quality and effectiveness has made it a staple in the automotive industry, trusted by car enthusiasts and everyday drivers alike.
Little Trees air fresheners are designed to deliver consistent scent without disrupting airflow. The Xtra Strength variant offers twice the power of traditional Trees, ensuring a longer-lasting fragrance experience. Whether you prefer the classic Tree, the convenience of Vent Wrap, or the on-the-go freshness of Spray, Little Trees has a product to suit every need.
For generations, Little Trees has been the go-to choice for car owners seeking a reliable and effective air freshening solution. With its rich history, commitment to quality, and diverse product range, the brand continues to be a leader in the automotive industry, synonymous with freshness, quality, and performance.