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Home » Brand » BERU
BERU is a renowned brand in the automotive industry, boasting a rich history of technical innovation and product development. As a leading manufacturer of ignition technology, BERU provides high-quality parts to the world’s top car manufacturers and the aftermarket. With a strong commitment to progress and bold innovation, BERU has secured hundreds of patents, driving advancements in cleaner engines, enhanced safety, and comfort.
BERU’s success is built on a foundation of passion for progress and innovation. The brand’s 21 globally-networked technology centers enable the development of breakthroughs in advanced technology, innovation, and OE matching quality for the aftermarket. This dedication to innovation has led to significant milestones, including the introduction of Iridium Spark Plug technology and the Ultra Plus Titan Spark Plug short range in 2017, as well as the launch of Ceramic Glow Plug technology in 2009 and Pressure Sensor Glow Plug technology in 2006.
BERU offers a comprehensive range of ignition parts, including spark plugs, glow plugs, ignition coils, and ignition modules. These products are designed to cater to various applications, from cars and commercial vehicles to marine and forestry applications. The brand’s catalogues provide detailed technical information and product references, making it easy for customers to find the right part for their vehicle.
BERU’s history dates back to 1912 when Julius Behr and Albert Ruprecht established a spark plug factory. Over the years, the brand has continued to innovate and expand its product line. In 1929, BERU developed and produced the world’s first glow plugs for starting cold diesel engines. The brand’s first rapid glow plug, introduced in 1975, shortened preheating time to 20 seconds. In 1989, BERU began developing and producing ignition coils, and in 2001, the brand launched its Glow Control Unit.
In 2010, BERU was acquired by BorgWarner, further solidifying its position as a leading manufacturer of ignition technology. Today, BERU’s headquarters are located in Ludwigsburg, Germany, and the brand supplies almost all OE-manufacturers of automobiles, commercial vehicles, and engines. BERU’s products are trusted by leading car manufacturers and the aftermarket, ensuring that customers receive the highest quality parts for their vehicles.
BERU’s commitment to quality and innovation is evident in its manufacturing processes. The brand’s diesel cold start systems are manufactured in the same facilities that supply products to OEMs, ensuring that aftermarket customers receive the same level of quality as original equipment manufacturers. With a strong focus on research and development, BERU continues to push the boundaries of ignition technology, providing customers with the best possible solutions for their vehicles.
BERU’s technical expertise is unmatched in the industry. The brand’s ignition experts provide detailed technical information on its products, ensuring that customers have a deep understanding of how each part functions. This expertise is reflected in the brand’s comprehensive product catalogues, which offer detailed product references and technical information.
BERU is dedicated to providing exceptional customer support. The brand’s catalogues are designed to make it easy for customers to find the right part for their vehicle, and its technical experts are available to provide guidance and support. With a strong focus on customer satisfaction, BERU ensures that its customers receive the highest level of service and support.