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Home » Brand » Atturo
Atturo Tyres is a specialty tire brand dedicated to providing high-quality, high-performance Tyres for modern SUV, Light Truck, SxS, Performance, and Electrified vehicle owners. Founded in 2009 by Michael Mathis, Atturo has consistently focused on filling a unique and needed void in the market by offering reliable, value-driven, and high-performance Tyres that are accessible to all.
From its humble beginnings with a single tread pattern in a handful of niche sizes, Atturo has grown rapidly, driven by its commitment to innovation and customer needs. The brand’s mission is to provide “Performance Within Reach,” ensuring that drivers can enjoy exceptional performance without breaking the bank.
Atturo’s journey began with the introduction of the AZ800, a directional, summer, high-performance tire. Over the years, the brand has expanded its product line to include the Trail Blade off-road series, the AZ series, and other specialized Tyres for various vehicle types. Atturo’s products are designed to cater to the diverse needs of modern drivers, from everyday commuters to high-performance and off-road enthusiasts.
Atturo takes pride in its agility and rapid innovation, made possible by a team of experts with over a century of combined experience in the tire industry. This expertise allows Atturo to understand the unique needs of distributors, dealers, and customers, ensuring that its products meet the highest standards of quality and performance.
Atturo’s commitment to innovation is evident in its continuous expansion of product lines and its participation in prestigious events like the SEMA Show. The brand has won several awards, including the SEMA Global Media Award, and has achieved significant milestones, such as entering the UTV market and launching new products like the Trail Blade X/T SXS and Trail Blade BOSS SXS.
Atturo remains 100% independently owned and operated, free from the restrictions of big corporate tire companies. This independence allows Atturo to maintain its focus on customer needs and preferences, ensuring that its products are tailored to provide the best possible experience for drivers.
Atturo’s customer-centric approach is reflected in its warranty and support policies, which are designed to provide peace of mind and protection for its customers. The brand’s commitment to domestic support and its ability to pronounce and understand the needs of its customers set it apart from other tire manufacturers.
Atturo’s products are designed to deliver exceptional performance without compromising on value. The brand’s Tyres are built to provide reliability, handling, and durability, making them an attractive option for drivers seeking high-quality Tyres at an affordable price.
Atturo’s focus on performance is evident in its product line, which includes high-performance Tyres like the AZ850DR and the Trail Blade M/T. These Tyres are designed to provide exceptional grip, handling, and control, making them ideal for drivers who demand the best from their vehicles.
In summary, Atturo Tyres is a brand that embodies the spirit of performance, innovation, and customer focus. With its commitment to providing high-quality, high-performance Tyres at an affordable price, Atturo has established itself as a leader in the specialty tire market.